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Big Green Purse

Big Green Purse believes that the fastest, easiest, most direct route to a clean and healthy environment is to shift our spending to environmentally-safe, socially responsible products and services.

Big Green Purse is unique in its focus on women because women spend $.85 of every dollar in the marketplace. That's a lot of power packed in a purse...but only if it's used in a way that can't be ignored.

Big Green Purse: Shopping for the World You Want

Website: http://www.biggreenpurse.com


Diane MacEachern
Founder & CEO

Mailing address:
Big Green Purse
P.O. Box 11282
Takoma Park, MD 20913, USA

Hot, Flat and Crowded: Tom Friedman Heats Up
June 3, 2008 09:45 AM - , Big Green Purse

Global warming is overheating the planet. Globalization is heating up politics and radicalizing local economies. And overpopulation is putting pressure on the planet, economies and politics, making for a dangerous equation whose solutions aren't entirely clear. In his new book, Hot Flat and Crowded: Why we need a green revolution and how it can revitalize America, to be published this fall by Farrar Strous Giroux, Thomas Friedman argues that a true green revolution - one where "companies change or die" - must take place if we're going to get ourselves and the earth out of this mess.

Why Recycling Is Worth It
May 23, 2008 08:43 AM - , Big Green Purse

Still wondering why you should bother recycling your aluminum cans? Just ask Greg Wittbecker. He's the director of Corporate Metal Recycling for Alcoa and a big proponent of boosting the paltry amount the U.S. recycles (52% of cans) to 75%.

Marketing to Women Key to Protecting the Environment
May 13, 2008 09:33 AM - , Big Green Purse

Lest anyone doubt that marketing to women is a fast-track way to protect the environment, just review the presentations made at last week's M2W (Marketing to Women) conference in Chicago by Frito-Lay, Motorola, Glam Media (the fastest growing women-oriented site on the Web) and more. Women have the clout to put companies on notice: when it comes to reducing climate change, restoring our air and water, and protecting the health of our kids and families, we can -- and will -- use our purse to pull manufacturers in a cleaner, greener direction.

Will New Eco Clothes be on Target?
May 5, 2008 09:11 AM - , Big Green Purse

One of the biggest complaints women have about "going green" concerns the challenge of dressing "green," and that means more than the color. Apart from the occasional organic cotton nightgown sold at Wal-Mart, or the jackets and vests Patagonia remakes from recycled soda bottles, it's been hard to find eco-friendly clothes at an actual store -- where you can feel them, compare them and try them on. Most "green" clothes shopping has had to be done on-line, an experience that leaves very little to be desired when choices are limited, sizes are unpredictable, and the delivery lag sometimes seems interminable.

California Business Women Go Green
May 1, 2008 08:35 AM - , Big Green Purse

As a guest speaker at the annual Conference of the Professional Businesswomen of California, I shared the stage today with Gary Hirschberg. Gary's the "CE-Yo" of Stoneyfield Farms, the organic yogurt company that revolutionized the making and marketing of organic dairy products. Together, we talked to hundreds of women about becoming "CEOs" - chief environmental officers of their households, the organizations they volunteer for, and the companies where they work.

President Uses High Gas Prices to Bushwhack Arctic Refuge
April 30, 2008 09:52 AM - , Big Green Purse

Gas prices are sending everyone into a state of hysteria. But the fact that the cost of gasoline is skyrocketing should come as no surprise to anyone: the planet has a limited amount of petroleum, and people have been using it up as fast as it gets sucked out of the ground, processed in a refinery, and trucked to the nearest pump.

Green Pet Care How-To
April 26, 2008 09:11 AM - , Big Green Purse

My cat Midnight has been suffering the last few years from an over-active thyroid. The vet could never tell me what might have caused her condition. A new study suggests that pets like mine and maybe yours are being contaminated with high levels of some of the same synthetic industrial chemicals that researchers have found in people. Working with the Centers for Disease Control and Prevention (CDC), Environmental Working Group (EWG) studied 20 dogs and 40 cats.

EARTH DAY COUNTDOWN: The (Green) Maelstrom
April 15, 2008 08:36 AM - , Big Green Purse

I feel like I’m caught up in a maelstrom of green, green, green! After spending thirty years slogging through the environmental trenches, we seem to have had an “overnight success.” Protecting the planet is all anyone seems to be talking about these days. In fact, as someone who used to be leading the pack, I know find it hard to keep up! Companies are frantically setting up recycling programs. Organizations are issuing reports hand over fist. Entrepreneurs are churning out new green gear and gadgets faster than a mouse breeds babies.

Beat High Gas Prices: Save $20-$50 Every Month on Gasoline
March 26, 2008 09:38 AM - , Big Green Purse

With gas prices approaching $4 a gallon, there's never been a better time to conserve fuel. The following tips will help you save from $20-$50 a month at the pump. Added bonus? They'll protect the environment, too, since every gallon of gas burned generates the carbon equivalent of a 20-pound bag of charcoal briquettes!

Plant a Tree for Every Book You Read
March 18, 2008 09:37 AM - , Big Green Purse

Want to get a new book but worry about its environmental impact? Worry a little bit less. With the help of Eco-Libris, you can plant a tree for every book you buy or read. Says Raz Godelnik, an Eco-Libris co-founder, the company works with readers, publishers, writers, bookstores, and others in the book industry to balance out the paper used for any book by planting trees. About 20 million trees are cut down annually for virgin paper to be used for the production of books sold in the U.S. alone.

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