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Triple Pundit

TriplePundit is a tripod of resources surrounding the Environment, Society and Business. You can't have a successful economy without a healthy environment and a healthy society, and vice versa. That concept is called the triple bottom line, which is where the triple part of the name comes from. It's a new and broader way of looking at business and the world.

The model of the site is to be a digest. Triple Pundit is not offering heaps of editorial commentary, just talking about things they've found valuable and interesting.


Website: http://www.triplepundit.com/


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Nick Aster


Wanted: $21 Billion to Save Brazilian Rainforest
August 6, 2008 08:41 AM - , Triple Pundit

Can a new plan to halt deforestation of Brazil's Amazon rainforest actually work? Last week, Brazil’s President Luiz Inacio Lula da Silva announced a new international fund to raise money for sustainable forest projects. It is hoped that nations will donate a target amount of $21 billion over the next 13 years. Norway has been the first to commit with $100 million so far.

Why the Sustainability Community Needs Social Networking
August 5, 2008 12:06 PM - , Triple Pundit

Over the course of the past 4 years I have had the opportunity to work with or share market strategies with executives at social networking companies such as LinkedIn, Spoke Software, Visible Path, and BranchIT. Of particular interest to me was the ability to develop and leverage what I referred to as "Relationship Capital Management"; the opportunity to develop, foster, and share relationships within an organization (or ecosystem) for the purposes of optimizing knowledge management and revenue generation. (I posted some columns on this trend a couple of years ago on "Relationships as Assets" and Relationship Capital Management and CRM). Viewing the challenges and opportunities in the sustainability market, it seems that social networking (both process and underlying technology) could play a large role in accelerating both awareness of key issues as well as potentially accelerate adoption.

San Francisco to Vote on Clean Energy City Charter on November Ballot: Why is "Green" Mayor Gavin Newsom Opposed?
August 4, 2008 12:06 PM - , Triple Pundit

The City Board of Supervisors voted 7—4 last week to put the San Francisco Clean Energy Act on the ballot this November. The measure, authored by Supervisors Ross Mirkarimi and Aaron Peskin, requires 51% of the City’s electricity consumption to come from renewable sources by 2017, rising to 75% by 2030, and finally to 100% — "or the greatest amount technologically feasible or practicable" — by 2040. The Clean Energy Act further mandates an initial feasibility study be done to determine the best way to generate this green, clean, renewable energy to meet those goals.

Government Marketing of Organics - in the EU
August 1, 2008 11:12 AM - , Triple Pundit

Food Navigator, a European-focused food news site, reports that The European Union Commission has launched a marketing program aimed at building awareness of organic produce in young people. The main slogan of the program is: "Organic farming: Good for nature, good for you."

Algae Based Biofuels in Plain English: Why it Matters, How it Works.
July 30, 2008 11:25 AM - , Triple Pundit

Algae based biofuels. You've probably heard the term tossed around, and have maybe even said it in a sentence or two yourself. But have you ever really understood what it means, what the implications are, and on a basic level, how it works and if it has even the slightest chance to be a viable large scale player in supplying for our fuel needs? For many of you, I'm imagining the answer is no. Even I, a green business consultant, was quite fuzzy about it all. Until today.

The Big Business of Compost
July 30, 2008 10:46 AM - , Triple Pundit

If the word "compost" conjures up images of decaying food, bugs and the smell of rotting vegetables, keep reading. I used to be the same way, but I have come to embrace my green bin because not only is compost cool, it’s big business. A couple weeks ago I got the chance to visit the Jepson Prairie Organics facility in Vacaville, CA. Jepson is a wholly owned subsidiary of Norcal Waste Systems, the company that contracts with the city of San Francisco and many other Bay Area communities to manage waste, recycling and compost pick-up programs. The facility processes all the food and green waste collected in San Francisco’s green bins. On the day I visited the processing facility, it was over 100 degrees and the air smelled faintly of peat.

Spain to Put 1 million Electric Cars on the Road
July 30, 2008 09:04 AM - , Triple Pundit

Spain intends aims to put 1 million electric cars on the road by 2014 as part of the Zapatero government’s plan to save energy and boost energy efficiency, minister of industry, business and tourism Miguel Sebastian said Tuesday.

Greenwashing - An Advertising Professional's Insights
July 29, 2008 09:42 AM - , Triple Pundit

A recent commentary in Adweek addressing greenwashing in the advertising industry warns that if new regulations are being implemented to curb greenwashing this would negatively affect innovation in the industry.

Chinese Take 50% Of All Cars Off Beijing Roads To Improve Air Quality For Olympics
July 28, 2008 09:18 AM - , Triple Pundit

Scientists will study this for years to come; China has ordered 50% of all cars off the roads off Beijing to make sure air quality is okay for the upcoming Olympics. The measures might be perhaps the world's most measurable traffic pollution reduction effort ever. What's more, they've launched an airquality forecast tool online.

Reducing Your Carbon Footprint? Why Not Eat Less!
July 26, 2008 08:51 AM - , Triple Pundit

Believe it or not but academic research published in the highly reputable Springer journal Human Ecology suggests Americans eat less to combat global warming.

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