Fashion Meets Earth
Green clothing continues to rise in popularity, but still many shoppers are held back by a lack of variety in designs coupled with high prices. Fashion & Earth, a green clothing retailer, is about to change that with the launch of its new website www.FashionandEarth.com. The company is determined to make eco-friendly fashions accessible to everyone who has ever wanted to buy organic clothing but hasn’t been able to find suitable options.
Set to open for clothing sales in September this year, FashionandEarth.com will be a one-stop-shop bringing together a variety of popular brands under one roof selling eco-friendly fashions and green clothing at affordable prices.
“Finding green clothing that’s’ stylish, affordable and lasts well can be a challenge,” says Adrian Desbarats, president of Fashion & Earth. “We aim to make it easier for everybody to access high-quality eco-friendly fashions that look and feel great and offer a truly sustainable solution to the environmental problems of the traditional garment industry.”
The green clothing site will feature stylish yet comfortable everyday basics and career-wear including tops, jeans, jackets and shoes, as well as dresses, skirts and accessories from a variety of socially and environmentally responsible brands. The brands are subject to a stringent evaluation process to ensure alignment with Fashion & Earth’s requirements for organic fabrics, environmentally friendly manufacturing processes and fair trade practices, in addition to undergoing what Desbarats calls the “everyday person” test.
To be among the first to shop the affordable lines of organic clothing and also receive a special offer of 20 percent off when the store opens in September, shoppers can visit FashionandEarth.com and join the company’s mailing list. The company is already making available information to the public including its policies and additional information of interest such as the types of green fabrics used in its organic clothing, how to recycle used clothing, etc.
While the eco-friendly fashion retail website will be launching a selection of women’s clothing in September, men’s and children’s green clothing. lines won’t be far behind.