Electric cars are still viewed as a premature technology as opposed to gasoline and hybrid systems because of a few arguments that most of them can't be refuted. Some of these electric cars can only drive up to 300 miles on a single charge. However, is this argument really a reason to discourage buyers from investing in a vehicle that doesn't cost as much to operate as opposed to the fossil-fuel burning predecessors?
Electric cars are still viewed as a premature technology as opposed to gasoline and hybrid systems because of a few arguments that most of them can't be refuted. Some of these electric cars can only drive up to 300 miles on a single charge. However, is this argument really a reason to discourage buyers from investing in a vehicle that doesn't cost as much to operate as opposed to the fossil-fuel burning predecessors?
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1. Swapping Batteries - In 2013, Tesla designed an automated system that removes a depleted battery from an automobile and replaces it with a newly charged one in less time than it takes to fill a 15 gallon gas tank in a traditional vehicle. Pricing for a battery swap may vary on locale, but traditional charging at these stations will remain free.
2. Realities of 300 Miles - Bring the focus back to the 300-mile maximum some electric cars have, how much driving is that? For the average person who drives to work and/or to the store, 300 miles is quite a bit. Consider the state of Wyoming is only 280 mile long. Unless you're planning on running a delivery business, 300 miles on a single charge is quite a bit more than you may realize.
3. Later Upgrades - Tesla, as well as other electric car manufacturers, develop battery compartments and devices to be upgradeable. This means that any time new technology comes along for battery replacement, you don't need to buy a new car. You simply plug the new battery in and go. As popularity of an item increases, so does the expansion of innovative development. Why does Apple continue to develop iPhones when the first one did so well?
4. Solar Charge It - One of the more minor arguments that people have against electric cars is the drain on your electric bill. Although the impact is far less to your pocketbook than $5 per gallon at the gas pump, people will still have reason to resent technology. Many companies are jumping on the solar charging bandwagon to develop methods such as the concept for the V-Tent or kits offered by retailers to assemble on your own.
For those who think that battery disposal is a toxic bi-product of an electric car, the same can be said about any battery going into an automobile. As to the being too expensive to really be a viable option; consider how much gasoline and vehicle maintenance of oil, filters, greases, gasoline cleaners, antifreeze, spark plugs, and continuous efforts for emissions tests comparatively to a Tesla Roadster - which has none of the above.
Ken Myers is the founder of http://www.longhornleads.com/ has learned over the years the importance of focusing on what the customer is looking for and literally serving it to them.
For further information see Electric Vehicle Ownership Study.
Tesla image via Wikipedia.
