From: ENN
Published August 3, 2005 12:00 AM

Green For Good Launches Website Featuring Nearly 1400 Green, Organic and Eco-Friendly Products

EDMONDS, Washington — Addressing the growing popularity of ecologically friendly products in the marketplace, Green for Good, LLC has launched a new website, www.greenforgood.com. The site features everything a consumer needs to live a "green" lifestyle on a daily basis, including organic food, clothing, cosmetics and beauty products as well as organic cotton beds, pet products, house wares and more.


According to the consumer research firm Mintel, consumers in 2005 are spending twice as much on organic food as they did in the 1990s and 44 percent of all organic foods now are being purchased at mainstream retail outlets. ACNielsen, a leading global provider of consumer and marketplace information recently announced that the overall organic product sector has sustained strong product growth ” up 14.4% in 2005 from the same period a year ago.


"There is no doubt that a green wave is rolling across the consumer marketplace," said David R. Kaufer, President and CEO of Green for Good. "Whether it's the skyrocketing sales of the Toyota Prius, national shortage of organic milk in grocery stores or increasing number organic menu options in restaurants, consumers are demonstrating an increasing commitment to a green lifestyle. Green for Good is addressing this demand by providing an incredibly broad range of green, organic and eco-friendly products online that promises to grow substantially on an ongoing basis."


Green for Good plans to offer the broadest range of green, organic and eco-friendly products available online and will add dozens of new products and categories monthly. In addition, Green for Good is committed to being an active supporter of groups and organizations who focus on preserving and improving the environment, individual health and local communities, by donating a minimum of ten percent of its profits to these organizations.


Greenforgood.com features a wide variety of organic and eco-friendly products, including baby gifts, clothing, yard and garden products, pet products and even organic wine. "This is an ideal site for people to purchase practical items and do a lot of green window shopping and see unique products," Kaufer said. "We've thoroughly enjoyed selecting these products because it helped us realize how diverse the marketplace has become and how many choices customers now have." The site currently offers nearly 1400 products within 201 categories and displays products that are "most popular," "newest," "highest rated" (based on customer votes) and "random" (a range of products customers might not realize can be or are organic and eco-friendly).


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By offering these products through an online storefront, Green for Good allows customers to shop for their favorite eco-friendly products in a "green" manner. Natural resources are kept to a minimum, with no land required for a physical retail location and gas consumption kept to a minimum.


About Green for Good Green for Good is a West Coast company with offices in Edmonds, Washington and Pleasanton, California. It was started with the vision of building a successful business that sells great products and services that support health and well-being and contribute to a healthy lifestyle and environment ” while “doing good” with the profits. That's why the company is dedicated to donating at least ten percent of after tax profits to community-based non-profit organizations that are dedicated to improving the environment and the world we live in.


Green for Good is a member of Co-op America, the leading business network for green businesses and the Organic Trade Association. Businesses displaying the Co-op America Business Seal have passed Co-op America's screening process for socially and environmentally responsible ” or green - businesses and have been admitted to membership in Co-op America’s Business Network. The Organic Trade Association (OTA) is the membership-based business association for the organic industry in North America. OTA's mission is to encourage global sustainability through promoting and protecting the growth of diverse organic trade.


Source: CSRwire, Green for Good, LLC


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