Pet Ecology Brands, Inc. Announces Retail Distribution of Earth-Friendly Cat Litter

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Pet Ecology Brands, Inc. announced today its Scientific Professional(TM) Cat Litter will soon be available in numerous pet stores across the nation.

DALLAS — Pet Ecology Brands, Inc. announced today its Scientific Professional(TM) Cat Litter will soon be available in numerous pet stores across the nation. The Company has received orders from more than 15 new retail customers in response to its recent marketing campaign aimed at pet stores and veterinarians in select regions. The Company expects to confirm orders from another 10-15 retailers and several distributors over the next several days. Orders will begin shipping next week to independent pet specialty stores.


The company has developed a patented cat litter that destroys urine odor, clumps, and is earth-friendly. The litter is lightweight and convenient to use (2.5lbs and works like 17.5lbs of clay/sand based products), and is 100% flushable and safe for septic systems. It is completely safe for cats and our environment, and does not contain any sodium bentonite, as used in competing brands. The design helps to protect the landfills, and yet does everything that clay litters do and more. It has the ability to help indicate certain diseases commonly occurring in cats. The technique used is similar to that found in Merck's Veterinarian Manual. However, this litter not only warns of possible illness, but may also help indicate how far along the illness may be by the color the litter changes to, thereby providing the pet owner significant additional benefits and an early warning system concerning the cat's health.


Pet Ecology's Director of Marketing, Deborah Evans, stated, "New leads and requests for product samples and sales information are coming in on a daily basis, including calls from several distributors, requesting product information and credit applications, in response to referrals by their retail clients."


In a discussion on the national launch, the Company's COO, Jane Lorenzen, stated, "Following the Scientific Professional(TM) Cat Litter product roll-out will be a national launch of our K-9 Fat Free Dog Treats(TM), scheduled for September, and we have early indications of significant orders for this product line as well."


Pet Ecology's K-9 Fat Free Dog Treats(TM) are the first fat free treats on the market that meet the standards of the U.S. Department of Agriculture, and offer dog owners an effective means to provide their pets with a non-fat tasty treat. They are also cholesterol free and sodium free. According to U.S. News & World Report, "the number one health problem for dogs is obesity." Today, dogs are fed fat rich food and treats, and often get significantly less exercise than required to maintain an ideal weight and healthy condition. Overweight dogs are more prone to serious injury, skeletal stress, and the same complications that people experience with significant weight gain via fat rich diets, ranging from heart and lung problems, to skin and kidney diseases, to circulatory and immune system issues.


Pet Ecology Brands, Inc. is a publicly traded company, trading via Pink Sheets with the symbol PECB.


Source: Business Wire, Pet Ecology Brands, Inc.