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Do you favor hotels that ask you to reuse your towels?

Hotels across the globe are increasingly encouraging guests to embrace green practices. Yet while guests think they are supporting the environment by shutting off lights and reusing towels, they may in fact be victims of "greenwashing," a corporation's deceitful practice of promoting environmentally friendly programmes while banking the extra profits.

Greenwashing practices, such as a sign that reads "save the planet: re-use towels," coupled with claims of corporate social responsibility, have soiled the trust of American consumers who are increasingly recognizing hotels' green claims may be self-serving. This could cause hotels to lose valuable repeat customers.

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Cancer drug found to sharpen memory, potential for Alzheimer's treatment

Can you imagine a drug that would make it easier to learn a language, sharpen your memory and help those with dementia and Alzheimer’s disease by rewiring the brain and keeping neurons alive?

People with a dementia such as Alzheimer's disease lose their memory when brain cells shrink and die because connections can no longer transfer information.

New Rutgers research published in the Journal Neuroscience found that a drug – RGFP966 – administered to rats made them more attuned to what they were hearing, able to retain and remember more information, and develop new connections that allowed these memories to be transmitted between brain cells.

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New Sensor Tag Technology Could Link Animal Behavior and Conservation Science

For wild sockeye salmon, the trip upriver from the ocean to their spawning grounds is fraught with peril and hardship. But quantifying exactly how obstacles along the way, fluctuations in water temperature and other factors impact fish survival has long eluded researchers. New advances in biological sensor tags are now allowing scientists to precisely measure animals’ energetics, their interactions with humans, and their responses to rapidly changing environments.

In 2014, for example, Nicholas Burnett and colleagues used accelerometer tags to measure how salmon needed to swim in order to traverse a dam in the Seton-Anderson watershed of British Columbia, Canada and how likely they were to survive the remainder of their journey. They found that when salmon resort to strenuous anaerobic swimming, they were significantly more likely to die days or even hours later.

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Can Climate Change alter the shape of the Earth?

Climate change is causing more than just warmer oceans and erratic weather. According to scientists, it also has the capacity to alter the shape of the planet.

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Heat waves hit heat islands the hardest

Extreme summers like that of 2012 — which saw record temperatures in cities across the U.S. — may be atypical, but experts say they will return, especially as the planet warms under climate change. And as they do, cities will be especially vulnerable.

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The Volkswagen emissions cheating scandal and it's potential impact on VW owners

Out of the 250 million cars and trucks on U.S. roads, the impending recall at Volkswagen will involve just a half-million of them. But VW's emissions cheating scandal is receiving outsize attention because many of the company's customers feel duped. Now those customers are weighing what it will take to make them feel whole again.

David Chien of Williston, Vt., was looking for a bigger, fuel-efficient car that could power its way through Northeastern snow. He says the 2013 Jetta SportWagen he bought "seemed to check all the boxes."

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New water-tracing technology helps protect groundwater

UNSW Australia researchers have used new water-tracing technology in the Sydney Basin for the first time to determine how groundwater moves in the different layers of rock below the surface.

The study provides a baseline against which any future impacts on groundwater from mining operations, groundwater abstraction or climate change can be assessed.

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Background Ozone is a Major Issue on US West Coast

Levels of "background ozone" -- ozone pollution present in a region but not originating from local, human-produced sources -- are high enough in Northern California and Nevada that they leave little room for local ozone production under proposed stricter U.S. ground-level ozone standards, finds a new NASA-led study.

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Making batteries with portabella mushrooms

Can portabella mushrooms stop cell phone batteries from degrading over time?

Researchers at the University of California, Riverside Bourns College of Engineering think so.

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NASA Confirms Water Flows on Mars

New findings from NASA's Mars Reconnaissance Orbiter (MRO) provide the strongest evidence yet that liquid water flows intermittently on present-day Mars.

Using an imaging spectrometer on MRO, researchers detected signatures of hydrated minerals on slopes where mysterious streaks are seen on the Red Planet. 

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